INTERNATIONAL COCKTAIL
KARAOKE SHOWCASE
POS, banners, poster design
layout design, promo flyers
Client: Patrón
Bartenders from across North America sign up to perform at the International Cocktail Karaoke Showcase (ICKS), a cocktail competition where teams have five minutes to perform a song while creating a round of cocktails inspired by that song on stage at the same time. Costumes, set design, choreography, interactive performance, and props are all par for the course. The tour is complete with concert-style merch -- stickers, t-shirts, hats, bandanas, flat bars, backstage passes, enamel pins, koozies, posters, banners, digital and print invites, etc -- for teams and guests alike.